What's In a Name?

By Leilani Needham, Intern

Have you ever wondered where the name Yahoo! or Cracker Jack came from? I never thought about it either. That is, until recently, when I was sitting in a social media brainstorming session at Fusion. I never realized the amount of thought that goes into a name or new idea but I realized probably every name, every strategy and every idea resulted from some sort of brainstorm. Now I find myself thinking, “I wonder how they came up with that?”

One vital thing I learned in the meeting was that there is no such thing as a bad idea. Don’t hold back on speaking up or sharing an idea because you never know if it could lead to the next big thing.

Everything to Gain

By David Eisele, Intern

Before I came to Fusion, I wasn’t sure what I was passionate about. In fact, I still don’t really know what I’m passionate about, although I feel like I’m moving in the right direction. That’s a big part of why I wanted to be an intern--because I wanted to find out what I was good at and enjoyed.

Even though I haven’t decided on a career, I have learned what I like/dislike about PR. For example, I like helping to establish and maintain a relationship between a reporter and a client. On the other hand, I don’t care much for the creative side of PR (e.g., brainstorming sessions). But, that’s just me.

Actually, my internship has persuaded me to go to law school, which (oddly enough) is something I've never imagined myself doing. But that’s what’s so cool about an internship. You learn more about yourself.

You may or may not come away knowing what you’re absolutely passionate about, but you’ll at least begin to take the small steps that can begin to point you in the right direction. I really believe an internship is the best thing that you can do for yourself while you’re in school, because if nothing else, it can really beef up your resume. You’ve got nothing to lose, and everything to gain.